Head of Sales and Business Development

Tomax is a global EdTech company developing advanced technology for the Higher Education market. With an experienced team in Israel and a growing US presence, we are scaling our American operations and looking for a senior sales leader to drive our next phase of growth. As Head of Sales & Business Development, you will be the senior owner of all sales and business development activity in the US market. This is a strategic and hands-on role- building a scalable sales operation, recruiting and leading a local team, and forging meaningful partnerships with Higher Education institutions across the country. Responsibilities Build the US sales infrastructure from the ground up- processes, tools, and Sales Playbook Recruit, onboard, and manage a high-performing local sales team Own revenue targets and full accountability for US market performance Develop and manage a robust pipeline with Higher Education institutions Collaborate closely with company leadership in Israel on strategy and resources Identify new business opportunities and strategic partnerships Represent Tomax at industry conferences, events, and forums Requirements 7+ years of B2B tech sales experience Proven track record of building sales teams from scratch- recruiting, training, and managing Specific experience in the US market- deep understanding of American business culture, procurement processes, and key stakeholders Strong familiarity with the US Higher Education market Experience building Sales Playbooks and scalable sales processes Proven technical aptitude- ability to understand complex platforms in depth, lead technical conversations with diverse stakeholders, and translate technical capabilities into business value Advanced CRM proficiency (Salesforce, HubSpot, or similar) at the configuration level- pipeline setup, workflow design, reporting, and performance tracking Experience in a startup or high-growth company environment Native-level English- required Native-level Hebrew- required Familiarity with SaaS products in the education sector- Nice to have Experience working with international companies / HQ outside the US- Nice to have An established network within the US Higher Education market- Nice to have Experience leading enterprise-level deal negotiations- Nice to have